For Immediate Release:
24 October 2024
Contact:
Utkarsh Garg; UGarg@petaindia.org
Anushka Yadav; AYadav@petaindia.org
Panaji – On Friday, a trio of People for the Ethical Treatment of Animals (PETA) India supporters dressed in Grim Reaper costumes will rise from the underworld in time for Halloween (31 October). They will congregate at the Mandovi River Promenade in Goa to “sentence leather to death” – dragging leather boots, bags, belts, and jackets by a chain and carrying scythes emblazoned with the message “Leather Is Dead.”
When: Friday, 25 October, 12 noon sharp
Where: In front of the “A Cock in the Bag” art installation, Mandovi River Promenade, opposite the old GMC building, Panaji, Goa 403001
“The production of leather is like something out of a horror movie: gentle cows scream as they’re killed in filthy blood- and offal-soaked slaughterhouses,” says PETA India Campaigns Coordinator Utkarsh Garg. “PETA India is reminding everyone that leather is as dead as the animals it comes from and encouraging shoppers to opt for innovative vegan clothes and accessories.”
Cows, buffaloes, and other animals used for leather are often crammed into vehicles in such large numbers that their bones break. Slaughterhouse workers cut the throats of those who survive this ordeal in full view of other animals before dismembering and skinning them, often while they’re still conscious. Run-off from leather tanneries contaminates rivers and streams, harming all life there. Working in tanneries has also been linked to cancer, respiratory infections, and other illnesses in humans.
Vegan leather and other animal-friendly options are available nationwide in nearly all major shoe and clothing shops. The global “PETA-Approved Vegan” certification authenticates handbags, shoes, clothing, accessories, furniture, and home decor items made from vegan materials rather than animal-derived ones such as leather, silk, wool, fur, and feathers. Over 1000 companies worldwide are using the “PETA-Approved Vegan” logo to enable socially conscious consumers in India and elsewhere to identify vegan products at a glance while shopping.
PETA India – whose motto reads, in part, that “animals are not ours to wear” – opposes speciesism, a human-supremacist worldview. For more information, please visit PETAIndia.com or follow the group on X, Facebook, or Instagram.
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